41st Parameter Positioned in the Visionaries Quadrant for Web Fraud Detection Magic Quadrant

  • Company Recognised Based on Completeness of Vision and Ability to Execute

Scottsdale, Ariz. – February 24, 2009 – 41st Parameter Inc., the leading provider of internet fraud intervention and detection services and technology, today announced Gartner, Inc. has positioned the company as a visionary in the fast-growing web fraud detection industry.

Gartner's Magic Quadrant for Web Fraud Detection placed 41st Parameter in the visionaries quadrant based on the company's completeness of vision and ability to execute. Criteria must be met for inclusion in Gartner's Magic Quadrant. Magic Quadrants use standard criteria in two categories: completeness of vision and ability to execute.

According to Gartner's report, "Web fraud detection vendors are experiencing high-sales growth rates, driven by increasing cyber attacks in a weakened global economy. Larger security vendors are refocusing their efforts in this area, while smaller, low-cost competitors typically provide better customer service and more innovation."¹

"Criminals have become more aggressive and sophisticated in their Web fraud attacks and companies need to embrace technology that quickly and efficiently identifies fraud, fraud rings and reduces their fraud losses," said Ori Eisen, founder and chief innovation officer of 41st Parameter. "Top financial institutions, international airlines and leading retailers rely on 41st Parameter's patented technology to more effectively detect fraud using our tagless device ID PCPrint™, FraudNet and PhishingNet risk engines, and link analysis capabilities. We are honoured that Gartner has recognised us in this year's Magic Quadrant."

The complete report is available, compliments of 41st Parameter, at www.the41.com/Gartner.

¹Gartner "Magic Quadrant for Web Fraud Detection" by Avivah Litan, February 6, 2009. ID Number G00164722.

About the Magic Quadrant
The Magic Quadrant is copyrighted 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About 41st Parameter
41st Parameter is the leader in fraud intervention, providing proven solutions to protect company brands and customers, reduce fraud losses and make the Internet a safer place to conduct business. Through a combination of risk management and loss prevention experience, and leading technology coupled with human interaction and best practices, 41st Parameter's solutions provide an unprecedented level of detection capability, decreasing the anonymity of the Internet and providing valuable insight to every online transaction and customer interaction. 41st Parameter makes the process of detecting and preventing fraud easier and more effective, reducing both expenses and potential losses. For more information, visit www.the41st.com

All trademarks are the property of their respective owners.

Contact:
Dave Yohe
41st Parameter
480.776.5518
dyohe@the41.com

Manuela Whittaker
IBA – PR for 41st Parameter
+44 (0) 1780 721 433
mwhittaker@iba-europe.com

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