EyeforPharma launches new breakfast club dates to help create breakthrough solutions quickly and fast track action plans in a day rather than months

  • High powered environment for Pharma executives to discuss swifter more effective decision making
  • For the first time, Interactive Discussion Forums available

17th April 2007, London, UK - EyeforPharma, world renowned leader in providing business strategy information and conferences for the pharmaceutical industry, has announced dates for the forthcoming Sales Force Effectiveness US Breakfast Club.

The meeting will take place on 4th June 2007 in Philadelphia.

Under the banner of Sales Force Effectiveness the Breakfast Club brings together the highest powered executives from the Pharmaceutical Industry in Canada and the US to discuss the pertinent issues in Pharma sales, share best practice and analyse the strategic alignment with business goals and development.

The Breakfast Club has been developed following research and discussions with senior executives of companies such as Bayer, Abbott Laboratories, Astra Zeneca and Novartis Pharma and covers the main tracks of:

  • Customer Focus
  • Sales & Marketing Integration
  • Sales Technology, CRM & eDetailing
  • Sales Training & Development

The key to the format is to provide a highly focused summit where attendees can take advantage of the benefits of a two day event in just a morning. The summit is designed to offer excellent opportunities to meet, discuss and debate with Pharma peers and the industry's most innovative thinkers, provide insightful case studies from market-leading pharma companies and, for the first time, EyeforPharma will deliver a series of thought-provoking discussion forums designed to drill down into the business critical issues that matter most. The Breakfast Club is also providing in-depth workshops offering unique expert analysis and delegate participation creating the route for successful sales force strategies.

This year's event has already been dubbed by Pharma executives as a roadmap to optimise sales force effectiveness and deliver superior profits

For more information visit www.eyeforpharma.com/breakfast/

About EyeforPharma
EyeforPharma is a global pharmaceutical business strategy information provider with a highly reputable and worldwide presence in the Pharma industry. It is renowned for producing top level conferences that attract the highest level of speakers to deliver presentations on cutting edge pharmaceutical business strategies. We provide business intelligence and analysis online at www.eyeforpharma.com and through an email briefing twice a month. EyeforPharma also has a very strong foothold in the European, US and Japanese markets.

Media contact
Richard Bracchi
Global Events Director
EyeforPharma
T: +44 (0) 2073757203
F: +44 (0) 2073757576
Email: richard@eyeforpharma.com

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