DELPHI DISPLAY SYSTEMS, INC. INTRODUCES FIRST FULLY INTEGRATED OUTDOOR DIGITAL MENU BOARD FOR THE QUICK SERVICE RESTAURANT INDUSTRY

Costa Mesa, CA — February 23, 2011 /Targetwire/Delphi Display Systems, Inc. announced today that it will introduce the first fully integrated digital menu board system designed from the ground up to meet the harsh environmental demands of the Quick Service Restaurant (QSR) drive-thru. Delphi has developed a full line of rugged outdoor digital menu boards that include single, dual and triple 46" screen versions. The underlying technology utilizes hi-brightness sunlight readable LCD technology integrated into a sealed NEMA4/IP65 rated enclosure system. The integrated environmental management system allows the digital menu board to operate reliably from -40°F to +126°F with direct exposure to sunlight, wind, rain, snow and dust.

Delphi’s new digital menu board products integrate embedded microphones, speakers and digital cameras to provide drive-thru order confirmation capability, eliminating the need for separate speaker post or order confirmation display. "Reliability is the backbone of our new line of outdoor digital menu board products," said Ken Neeld, Delphi’s President and CEO. "Our customers want rock solid and reliable solutions that lower operating costs and increase revenue. Their systems have to be up and running 24 hours a day across a wide variety of outdoor conditions, and Delphi’s solution addresses this need."

In direct sunlight, large format high bright digital displays generate significant heat. Without proper cooling and monitoring, system failure can rise dramatically — resulting in increased repair cost and downtime for the restaurant operator. Delphi’s proprietary Environmental Management System (EMS) uses active cooling and heating technology coupled with integrated component level diagnostic capability to allow for remote fault detection and isolation.

The 24/7 operational requirements of outdoor digital menu boards put a strain on even the most robust electronic components. Delphi’s design minimizes the risk of failure by integrating independent redundant power systems and video processing units that provide for safe fail-over operation in the event of a component failure. "We’ve found a way to keep our displays up and running until the failed component can be serviced or replaced, which is a significant benefit to our customers," said Ken Neeld. "These new outdoor digital menu boards are the most reliable and robust products of their kind on the market today. We are very excited about our new digital menu boards and their ability to drive profitability for the QSR operator while improving the overall experience for the drive-thru customer."

About Delphi Display Systems
Headquartered in Costa Mesa, California, Delphi Display Systems designs and manufactures a wide variety of outdoor digital signage products serving the quick service restaurant (QSR), petroleum retail, and other market verticals. Applications include drive-thru order confirmation, digital menu boards, gas-pump top video displays, outdoor information kiosks and more. For more information on the company or the products they offer visit them on the web at www.DelphiDisplay.com or call 714.825.3400.

Contact:
Ken Neeld
President & Chief Executive Officer
Delphi Display Systems, Inc
(714) 825-3452
kneeld@delphidisplay.com


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