BillingTree Supplies Pulaski Electric System with Text Billing and Payment Solution

New Mobile Solutions Suite offers multiple payment options for customers on the go

Phoenix, Ariz. – February 16, 2011BillingTree, Inc, one of the nation’s leading on-demand payment processors, announced today Pulaski Electric System is utilizing a new suite of mobile applications for electronic bill notification and payments via SMS/Text capable mobile devices.

The solution developed for Pulaski combines Kaizen Communications’ ability to send SMS/Text bill notifications using Kaizen’s Kpay platform while the payment authorization and settlement is handled by BillingTree. 

As part of the new BillingTree/Kaizen partnership, the solution offers a seamless method for billers to notify their customers of a balance due then enables account holders to authorize payment from multiple pre-registered payment forms, including ACH, credit and debit accounts.

"Initially, I expected the 20-30 age group to sign up for the mobile program, but we had customers in their 50s and 60s signing up as well. It has been very well received by our customers. We publicized it through the radio and of our walk-ins the day of the launch, 30% signed up," stated Daryl Williamson Vice President of Customer Support at Pulaski Electric Systems. "At Pulaski, we provide every avenue possible for the customer to take care of business with 15% of customers accepting bill notifications via the web and 10% of them paying online. We anticipate similar results through the text program."

Additional components of BillingTree’s new Mobile Solutions Suite include small screen optimized payment forms for web enabled Smart phones and tablets plus the ability to remotely fund pre-paid service accounts within BillingTree’s Pre-FundTM solution.

Pre-Fund, a BillingTree joint solution with Lightstorm Global offers billers a pre-paid alternative to extending short term credit for consumption based services such as utilities and elective healthcare. The mobile suite extends to web enabled mobile devices the ability for customers to set up and add funds into earmarked accounts in order to maintain necessary minimum available funds.

The Mobile Suite’s web form optimization enables BillingTree customers utilizing online payment portals to scale for smaller mobile sized screens. The ability to adequately view and populate payment account information on additional resolutions expands the functionality of current payment portals to web connected hand held and tablet devices.

"The rapid mainstream adoption of text messaging and demand for increased mobile commerce alternatives is shifting electronic bill presentment and payment from what previously was managed primarily on the desktop to the handheld device," said Scott McCollum, BillingTree’s President. "Our Mobile Suite of solutions delivers what many of our customers have been calling for and will continue to expand as mobile device technology evolves."

On February 25 at 3:00 Eastern, BillingTree, Lightstorm Global and Kaizen Communications will host a joint webinar to demonstrate many of the new Mobile Solutions Suite’s capabilities including the text bill notification and payment authorization and Pre-Fund mobile set up and funding.

To register go to: https://mybillingtree.webex.com/mybillingtree/onstage/g.php?t=a&d=829571958

BillingTree supplies the leading fully integrated, multi-channel electronic payment platform to a growing list of Industries, including Utilities, such as power, cable, municipal, and phone, as well as Healthcare, Insurance  and Subscription-billed services. Benefits of electronic payment solutions include an accelerated availability of consumer funds, reduced costs associated with manual-payment processing, improved cash management, and integrated processing by managing all payments, returns, and corrections through a single portal.

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About Kaizen Communications
Kaizen Communications provides a suite of mobile solutions dedicated to improve the connectivity between businesses and consumers.  These solutions provide clients the ability to offer mobile messaging and mobile payment as an added value to customers.  Our patent pending mobile payment solution, KPay, allows consumers to make payments instantly from their mobile phone.   For more information, please visit http://www.kaizencommunications.net.

About Lightstorm Global
Lightstorm Global is a proudly Australian company that licences its state of the art technology globally via its licensees, resellers and dealers.  We enable merchants to offer Loyalty/Rewards Programs, Payment Systems, Check Cashing, Pay Day Loans and tailored client specific solutions. Lightstorm uses high quality redundant hardware and software from the likes of HP, Juniper and Microsoft to ensure its platforms are available and meeting its customer needs. All Lightstorm applications use a common replicated environment giving merchants the ability to analyse, report and market to their customer base. Lightstorm provides both pre-built and fully customised applications to fit its customer needs and business processes. Lightstorm has its own development and engineering teams to enable us to create custom applications as well as tailor the existing Lightstorm applications to meet customer needs. http://www.lightstorminternational.com/

About Pulaski Electrical Systems
Pulaski Electric System (PES) has been responsible for providing safe and reliable electric service for over 100 years. Established in 1891, PES has grown from a community initiative that provided outdoor lighting around Pulaski's historic courthouse square to a full service electric distributor that serves nearly 15,000 customers.  PES also provides customer service for Pulaski's natural gas, water, sewer and sanitation departments.  PES's approximately 70 employees are responsible for meeting the needs of Giles County's residents every day. http://www.pulaskielectric.org/

About BillingTree
The proven leader in on-demand payment processing, BillingTree empowers customers with competitive advantage through a simplification of the billing and receivables process. By delivering the most innovative technology while making it as easy and inexpensive as possible to accept payments, BillingTree has revolutionized the payments landscape. Our software-as-a-service (SaaS) model delivers industry-leading payment solutions, proven integration, and point-and-click simplicity. BillingTree’s focus on innovation has allowed us to help more than 1,500 customers eliminate manual processes and automate their payment cycles. BillingTree – Growth is our Business. For more information, visit www.mybillingtree.com or call 877.4.BILLTREE.

All trademarks are the property of their respective owners.

Contact:
Dave Yohe
Corporate Marketing
BillingTree
Tel: 602.443.5948
dave@mybillingtree.com   

Mark Pennington
PR for BillingTree
Tel: 561.228.1940
mpennington@iba-international.com


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