Cybit achieves strong market take-up for its new Fleetstar-AVL SME telematics solution

  • Fleetstar-AVL combines Cybit’s proven telematics expertise with 'out-of-the-box' implementation to deliver particularly strong SME proposition for resellers
  • Completed implementations for organisations such as Estil and Ideal Group validate market requirement for an affordable, enterprise-class telematics offering for SMEs

Cybit, the UK’s leading online Telematics Service Provider (TSP), has achieved strong initial market success following the recent launch of Fleetstar-AVL, the company’s affordable new 'out-of-the-box' solution that, for the first time, offers SMEs all the benefits of enterprise-class Internet-based fleet and asset management for less than GBP1 per vehicle per day. Fleetstar-AVL combines Cybit’s proven telematics capability and experience built up over the last five years to provide the company’s expanding UK reseller network with a distinctive proposition to take to the UK SME sector. Fleetstar-AVL is offered exclusively through Cybit’s reseller network, and the company is currently implementing solutions for organisations such as Estil, Ideal Group, Northern Insulation Contractors, and one of the UK’s leading manufacturers and processors of metal products.

Using Fleetstar-AVL, SMEs will be able to capture live location-based information, use exception-based reports to measure their performance and refine existing business processes, and ensure enhanced Duty of Care provision by analysing driving practices and through live tracking. In addition, Cybit’s new Fleetstar-AVL proposition will also help SMEs achieve compliance with Health & Safety legislation and current Road Transport regulations.

“With Fleetstar-AVL we’ve taken our experience and technical capabilities and created a distinctive new SME offer that our resellers are already successfully selling to organisations such as Estil and Ideal Group,” commented Cybit’s Chief Executive Officer, Richard Horsman. “When we launched Fleetstar-AVL earlier this year we were confident that we had a new class of telematics offering for the SME market, and it’s great to see how Cybit resellers such as Fleetview, Araminga and Tameside Automation have responded so positively to the introduction of Fleetstar-AVL. Their success clearly shows that the combination of Fleetstar-AVL and the skills and expertise of our expanding partner network, creates a winning proposition for both resellers and SME customers.”

According to Martin Stretch at Tameside Automotive, the Cybit reseller that has implemented Fleetstar-AVL for Northern Insulation Contractors: “We’re finding that Fleetstar-AVL is a much more practical proposition for the growing number of SME organisations who want the benefits that telematics can bring but can’t always afford the budget for a major technology project. Because Fleetstar-AVL is an 'out-of-the-box' offering, we can now deliver proven Fleetstar functionality for less than GBP1 per vehicle per day.”

“It’s clear that with Fleetstar-AVL, Cybit has opened up an exciting gap in the market and has given us an excellent solution to take to the SME sector,” added Simon Jones, Managing Director of Fleetview Solutions, the partner currently implementing the Fleetstar-AVL project with Estil. “We’re now talking to organisations across a range of sectors - including service contracting, construction, heating & plumbing and logistics - and finding real opportunities where Fleetstar-AVL can help companies to reduce their costs, maximise efficiency and deliver a rapid return on investment.”

About Cybit:
Cybit is a leading Internet-based Telematics Service Provider (TSP) and supplier of fleet and asset management solutions to the business-to-business sector. Cybit’s solutions portfolio includes vehicle tracking and management, lone worker support and car pool management. Hundreds of companies across a wide range of industries already use Cybit’s online solutions to improve the management and control of their fixed and mobile assets. Additional information is available at www.cybit.co.uk

Contact information:

Duncan Burford
IBA - PR for Cybit
Tel: 01780 721 433
Email: dburford@iba-europe.com

Chris Linney
Senior Marketing Executive, Cybit
Tel: 01480 389100
Email: clinney@cybit.co.uk

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