Clash-Media launches new Online Lead Generation service for charities

  • Delivers larger numbers of fully qualified and double opted-in leads
  • Will help UK and International Charities build recognition and donations

Clash-Media, the UK's leading Online Lead Generation organisation, has announced a new service specifically tailored for the precise requirements of charities. It gives charity organisations an easy way to use state-of-the-art Online Lead Generation techniques to receive large numbers of fully qualified leads via Clash-Media's industry-leading Lead and Data Network.

Clash-Media's design team will create and execute campaigns based on the demographics and characteristics of people most likely to become involved with particular charities. These will be carried throughout its large Lead and Data Network which already provides high quantities of quality leads for commercial organisations. Clash-Media then uses leading-edge technology to verify and cleanse the leads which are delivered directly to the charity’s contact centre or sales force. The speed of turnaround, in combination with the quality of the leads, means they are more likely to be successfully converted.

"There are many charities in the UK and worldwide that do incredible work, but struggle for awareness and funding," commented Simon Wajcenberg, CEO of Clash-Media. "The only way they can get more funds and participation is through marketing campaigns. Modern Online Lead Generation techniques mean that they do not have to waste unnecessary cost on blanket campaigns that have low conversion rates, but focus their marketing efforts on people who have already stated an interest in their charity. The hot leads that we can provide are likely to carry a far higher success rate because of the methods we use to collect and cleanse them."

"The approach to generating leads for charities is different to that for commercial campaigns. We have spent a lot of development time on creating an approach that is effective for charity organisations, and with this new specialist service we can make it economically available to every organisation in the UK and internationally," continued Simon Wajcenberg.

Current charities that Clash-Media is working with include WWF, Action Age and NSPCC. Throughout the commercial sector Clash-Media delivers campaigns for clients including Whiskas, Toyota and Next.

About Clash-Media:
Clash-Media is a leading performance-based marketing company with technology that connects marketers to consumers through its lead generation and affiliate networks. Clash-Media generates leads via a network of proprietary sites and relationships with leading publishers. It uses a variety of online marketing strategies including search engine optimisation, email marketing and display advertising to obtain qualified leads for businesses.

Additional information is available at www.clash-media.com
 
Louise Sambells
IBA - PR for Clash-Media
Tel: 01780 721 433
Email: lsambells@iba-europe.com

Diana Herriott
Affiliate Marketing Director, Clash-Media
Tel: 020 7096 1963
Email: diana@clash-media.com

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