Truck24 appoints Reinhard Anton as German Country Manager

  • Appointment follows acquisition by Cybit earlier this year
  • Will orchestrate drive to expand Cybit's full telematics portfolio to Central European market
  •  For a high resolution image click here

Truck24, the leading German-based European telematics vendor and part of the international Cybit Group, has appointed Reinhard Anton as Sales & Country Manager in Germany. Reinhard Anton will be responsible for driving Truck24 sales in the HGV and Logistics sectors throughout German-speaking Europe. He will also be responsible for growing Fleetstar-Online sales in the Service and Government sectors in the region. Cybit acquired Truck24 earlier this year to strengthen its platform in Central Europe and take the Group's extensive telematics portfolio to the European logistics and service markets – consolidating Cybit’s position as Europe's leading telematics vendor.

Reinhard Anton joins Truck24 from a successful background of managing the German, Austrian and Swiss subsidiaries of some of the world's leading software companies. He was previously General Manager, Central Europe for Adobe Systems, where he set up and managed Adobe's most profitable European division, tripling the business and successfully managing its distribution channel and top resellers. When Adobe acquired Macromedia in 2005, Anton became Country Manager of the company in Switzerland and signed key accounts including a large Swiss legal bank. Prior to this Anton worked as European Product Manager for Hewlett Packard, where he was responsible for creating new business for the company.

"Truck24 is a renowned brand throughout Central Europe, which will only be strengthened by its association with Cybit," commented Reinhard Anton, Sales & Country Manager, Truck24. "I am looking forward to taking these market-leading telematics solutions into new regions, where I am confident that we will have great success, and strengthen the company's already stable customer base with our expanded portfolio of solutions that genuinely enable lasting business improvements."

"Reinhard has a strong background in taking sophisticated products into German-speaking Europe, so we are glad to have him on board as we look to increase our presence in these countries," commented Cybit's Chief Executive Officer, Richard Horsman. "Truck24 has already achieved market recognition in certain key verticals but the region offers significant opportunities for further growth. With his wealth of experience, Reinhard is the ideal person to lead the business into the next phase of it's development. The current economic climate means that there is a real demand for the cost and productivity management capabilities of our fleet management and performance analysis solutions – the immediate business improvements on offer mean that any well run organisation should be looking to implement these solutions."

About Cybit:
Cybit is a global force in Telematics, operating within three core sectors: Internet-based vehicle Telematics solutions; Economic Exclusive Zone (EEZ) Management; and Private Mobile Radio (PMR) based asset tracking and precise positioning solutions.

In the vehicle Telematics sector, Cybit is one of Europe's leading Telematics Service Providers (TSPs). More than 1,700 business to business clients use the company's fleet and asset management solutions to manage in excess of 45,000 assets primarily in the public sector, service industries and logistics and distribution markets. Solutions include in-vehicle technologies, work flow management, CanBus integration and internet-based monitoring and reporting software. The company also provides consulting services to advise on operational and legal issues such as duty of care and working hours.

Cybit is also a global leader in the field of EEZ fisheries management, tracking many thousands of fishing vessels on a daily basis. The company provides vessel monitoring and catch management solutions for many of the world's major fishing nations. As well as EC governments including the UK, Ireland and Greece, Cybit helps to manage valuable fishing stocks for emerging nations such as Ghana, Namibia and Mozambique

Cybit's PMR business provides asset-tracking and precise positioning solutions for both maritime and land-based applications including exploration and mining. Its precise positioning solutions are in constant use in the location and exploitation of oil, gas and mineral reserves around the globe.

Additional information is available at,

Contact information:
Jennifer Timms
IBA - PR for Truck24
Tel: +44 (0) 1780 721 433

Reinhard Anton
Sales & Country Manager,Truck24
Tel: +49 (0) 89-62833-0                    

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