MMC Ventures invests further 1.3 million GBP into Clash-Media to support European Expansion

  • Clash-Media to open offices in Spain and Italy to take dominant position in Online Lead Generation market
  • Latest financial boost takes total investment by MMC to 4.9 million GBP since Q2, 2007
New York, 14 July 2009 – Clash-Media, the online customer acquisition specialist, has secured an additional 1.3 million GBP investment from MMC Ventures. Clash-Media currently has offices in the UK, US, Denmark, Sweden, Germany and France, and this latest investment will help fund important European expansion into Spain and Italy. Clash-Media has achieved significant growth over the last three years, positioning itself as the global market leader for Online Lead Generation. The company is one of the Top 15 fastest growing digital media companies according to GP Bullhound, the leading technology investment bank.

MMC has provided Clash-Media with growth capital since June 2007 and this funding round takes its total investment to over 4.9 million GBP. In addition to its international growth, Clash-Media is committed to developing industry leading technology, such as its Data Quality module designed to eradicate fraudulent leads. The MMC investment will enable Clash-Media to continue its program of development, including an international Email Delivery Platform to maximize inbox delivery rates – a key requirement for the industry and vital in the current climate as marketing budgets are squeezed.

Ben Richardson, Investment Manager for MMC who lead the investment comments: "Clash-Media is well positioned in this market as it allows its customers to clearly measure return on marketing spend. Last year the business grew at over 100 percent per annum and we think this is a good time to be investing in growth businesses – we are delighted to support Clash-Media with further funding to enable its next growth phase."

Christopher Petix, President, Clash-Media US: "Since our launch in 2006 we have experienced phenomenal growth both across Europe, where the Online Lead Generation market is in its infancy, and in the US where it is far more established.

"In a difficult financial climate, companies, regardless of size, need to identify new customers to generate revenue and continue to grow. Major global blue chips are now realizing the value of the kind of performance-based initiatives that are at the core of Clash-Media's business," added Christopher Petix. "In a climate where cash is king, I am delighted at this additional funding boost – it reinforces the confidence that MMC Ventures has in Clash-Media, and allows us to enter the next stage of our growth plan."

Clash-Media delivers a global and fully transparent Online Lead Generation service that connects advertisers with consumers. It is a full-circle customer acquisition solution that collects and manages prospective customer data for its clients, producing qualified leads in line with advertisers' exact specifications to deliver a strong return on investment. Clash-Media provides its clients with a centralized managed service to support any lead generation campaign. It has established a wide global network of partners that enables it to operate in any market around the world, and its quality control processes and technologies maintain the highest standard of lead generation.

About Clash-Media:
Clash-Media is a global leader in performance-based data marketing that has pioneered new techniques in Proactive Online Lead Generation. The company's powerful lead generation network connects advertisers to consumers producing qualified leads, with detailed profiles on their interests, in line with advertisers' exact specifications.

Clash-Media launched in 2006 and now delivers around five million fully opted-in sales leads every month for customers around the globe, including Samsung, Toyota, Cheapflights.

Clash-Media currently has offices in London, New York, Copenhagen, Stockholm, Munich and Paris. It plans to expand into Spain, Italy and Asia-Pacific.

Additional information is available at
Duncan Burford
IBA - PR for Clash-Media
Tel: +44 (0) 1780 721 433

Christopher Petix
Clash-Media US
Tel: 212-946-8525

Issuers of news releases, not Targetwire, are solely responsible for the accuracy of the content.