Clash-Media to launch new iLEARN strategy for college recruitment at CCA Annual Convention

New interactive Lead Enrollment and Retention Network to help colleges to increase their recruitment efforts will be launched by Clash-Media at Booth 830, 2010 CCA Annual Convention and Exposition, The Palazzo Hotel, Las Vegas – June 9-11.
 
New York, 03 June 2010 – Clash-Media, the online customer acquisition specialist, will launch its iLEARN strategy at the 2010 CCA Convention. The interactive Lead Enrollment and Retention Network helps colleges and universities increase engagement with prospective students, boost enrollments and supplement retention efforts. Clash-Media developed iLEARN for colleges by combining its proven Online Lead Generation channel with the Clash Voice student advisory centre.

iLEARN ensures that all prospective students have a genuine interest in higher learning opportunities. Whether a student is introduced to a specific school through the flagship education portal, USHigherLearning.com, or by one of the student advisory representatives, the student becomes more engaged with the degree and school of their choice. iLEARN uses a range of channels to engage with students - including SEO, Paid Search, social networks, email, direct mail and the Clash Voice student advisory service - which helps schools boost their enrollment and retention rates.

“It’s important for our clients to be able to follow up with a prospective student in a timely fashion once they have designated an interest,” commented Matthew Conlin, Sales Director at Clash-Media US. “If you don’t jump on an interested student once they have engaged with your school specifically, the chance of enrolling them diminishes by the day. This is why we have developed the Clash Voice service, because it means that we can identify and qualify interested students and where appropriate transfer them directly to the admissions staff at the school.”

Clash-Media works with a number of schools to increase awareness and generate enrollments. Through USHigherLearning.com, it profiles schools and courses, alongside advice about taking the next steps in higher education. This approach engages with prospective students, who can then engage with a specific schools to receive further information.

Clash-Media will be at the convention to show universities and colleges how they can use the iLEARN strategy to boost their engagement, enrollment and retention efforts. Clash-Media can be found at Booth 830 of the CCA Annual Convention and Exposition.

About Clash-Media:
Clash-Media is a global leader in performance-based data marketing that has pioneered new techniques in Proactive Online Lead Generation. The company's powerful lead generation network connects advertisers to consumers producing qualified leads, with detailed profiles on their interests, in line with advertisers’ exact specifications.

Clash-Media launched in 2006 and now delivers around five million fully opted-in sales leads every month for customers around the globe, including Samsung, Toyota and Cheapflights.

Clash-Media currently has offices in London, New York, Copenhagen, Stockholm, Munich and Paris. It plans to expand into Spain, Italy and Asia-Pacific.

Additional information is available at www.clash-media.com
 

Duncan Burford
IBA - PR for Clash-Media
Tel: +44 (0) 1780 721 433
Email: dburford@iba-international.com

Matthew Conlin
Clash-Media US
Tel: 212-946-8535
Email: mconlin@clash-media.com

 

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