Monday 10th December is UK's busiest online shopping day

New statistics show retail industry predictions were out by one week as consumers become confident in retailers ability to meet delivery promises and more retailers offer voucher codes

London, UK – 12 December, the world's first comprehensive voucher and price comparison site which aggregates all 41 voucher networks, 21 daily deal sites and 19 cashback sites, has released statistics that show industry predictions for the UK’s busiest online shopping day were out by one week. The UK’s busiest online shopping day so far was Monday 10th December rather than Monday 3rd December as many predicted.

  • In contrast to predictions, more consumers were searching for online voucher codes on Monday 10th December than Monday 3rd December with online traffic to increasing by 402% and 200% respectively.
  • Friday 7th December saw traffic increase by 305%, revealing that there has been steady growth in the number of consumers searching for voucher codes and shopping online throughout December, peaking on Monday 10th.
  • The number of UK retailers offering voucher codes has increased during December from 2523 to 3247 revealing how important online voucher codes have become to both retailer and consumer during the busiest shopping season.

"We might attribute these statistics to the fact that consumers are becoming more and more comfortable with online shopping as their 'expectations' of late delivery - very much fuelled by the media over previous years - are largely subsiding with online retailers continuous improvements in logistics which are ensuring that last order for delivery promises are now actually met," comments Dominic Yacoubian, CEO,

"Added to this is the fact that consumers are becoming more and more savvy, realising that – just like traditional bricks and mortar retail - the later you leave ordering, the more discount you are likely to get, due to retailers clamouring to achieve peak season sales and meet targets and budgets. A visit to – where you can not only find every single available voucher code on the web but can also compare prices on million of products and see if there are any deals available on your product of choice – is the ideal way to make the most of the busiest shopping season of the year."

About is the world's first voucher comparison site, which is unique in allowing consumers to find the best offer for their intended purchase by comparing all available vouchers online in one place. The site is the brainchild of Dominic Yacoubian, a veteran of the voucher and online retail market to allow consumers to take advantage of the growing market for vouchers. is part of Clash Group, a digital-specific full-service advertising agency which offers targeted advertising services in both mobile and wider digital markets. is one of a number of portals owned by Clash Group which link to key vertical markets such as the education sector.

For more information, please visit

Natalie Rimmer
IBA – PR for
Tel: 01780 721433

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