NEW YORK and LONDON, March 12, 2013 - Clash Group, the leading full service digital performance media company, has announced the appointment of Peter Oprysko as Vice President of Sales and Marketing. Oprysko, who has worked in senior roles at Bose, Nikon and Xerox, will be responsible for driving sales and awareness of Clash Group's new suite of mobile advertising technologies and services which provide clients with maximum RoI from their mobile and digital campaign.
Prior to this appointment, Oprysko was Managing Partner at Baumbach and Fisher Communications, a full-service marketing and public relations company, where he specialized in leading collaborative efforts with partner agencies to expand business potential. Before this, he was National Accounts Manager at Bose, the global audio technology developer and product manufacturer, where he developed and implemented new strategies to drive sales of Bose products. Oprysko's strategies led to year over year growth targets being exceeded.
"I'm delighted to be taking on my new role with Clash, a company that is cutting through the noise by offering a truly unique service. Clash are consultive in nature, flexible and clients pay on a results only basis" comments newly appointed Vice President of Sales and Marketing, Peter Oprysko. "Web and mobile DSPs and our own affiliate network enable us to identify within the first week of a campaign which segments are performing best and which aren't so that we can then adapt the campaign based on this information."
"Peter, with his strong sales background and entrepreneurial outlook, is the ideal person to further the disruption that Clash Group is causing in the mobile and digital marketing space" comments Simon Wajcenberg, CEO, Clash Group. "We are looking forward to working with Peter to dive sales of our new and improved technology products – including the world's first affiliate network dedicated to mobile, Impact-Mobi."
About Clash Group:
Founded in 2007, Clash Group is a full service digital performance media company based in New York that offers targeted advertising services in both mobile and wider digital markets. The Group comprises Clash Mobile, a Direct Response Company that delivers premium advertising traffic for advertisers through two unique technology platforms.
Mobile Demand Side Platform (DSP), providing clients with real-time
bidding optimisation and access to over 60 billion page impressions
globally, from inventory across 220 countries.
2. IMPACT-MOBI.COM. The worlds first global Affiliate Network dedicated to mobile
with Clash Media, a performance based online marketing Company that
helps clients drive their business with high performance customer
acquisition services. The group recently announced the acquisition of
Vendari, publisher of a leading coupon comparison site, to provide our
clients with the capabilities to exploit the rapidly growing coupon
segment. Clash Group also offers specialized focus in key vertical
markets through ownership of portals, such as UShigherlearning.com. The
Group combines creative services with an advanced technology platform
which provides clients with real-time bidding access to over 60 billion
page impressions globally, from inventory across 220 countries.
For more information, please visit www.clashgroup.com